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Branding is more than just a logo and some complementary colors. Check out our steps for building up your brand to boost conversions…
In ecommerce, a picture is worth a thousand sales. Thus, high-quality product photos are critical for any successful online store. Here’s a breakdown on why, plus resources for elevating your product photos…
Interested in improving your product photography skills? Check out our nine best practices for creating compelling product photos…
Taking professional-looking product photos on a budget can be tough. Check out our tips for setting up an inexpensive "photo studio" to capture quality images with your smartphone…
Ensure that your ecommerce A/B test is being run as strategically as possible by considering these best practices for A/B testing…
These days, A/B testing with a dedicated tool is easy, but there are certain actions to keep in mind as you set up your test. Check out our post on running a successful A/B test for your ecommerce site…
Customer feedback is a vital part of ensuring the success of any business. Check out our breakdown of quantitative and qualitative feedback and the best ways to gather each…
What do you do when your business receives a negative review? Learn the best ways to respond and, hopefully, turn an unhappy customer into a repeat customer…
It is critical to have a process for online reputation management so that your business can build trust with potential customers. Learn how to begin your strategy here…